Entrepreneurs: Drop This Four-Letter Word

Posted By on Dec 8, 2014 | 0 comments


Rocka Million, A Manifesto for the Gutsy Micropreneur by Sue Reardon

I’ve added solo to my list of four letter words.

Many of us proudly proclaim that we are solopreneurs. We boast about being the sole owner of our business, have no employees, and are doing it on our own. Whether we are financially making it or not is rarely disclosed. We’re out there anyway — the proud party-of-one.

But just how proud are we? Are we meeting the expectations we had for our business? Are we being honest with ourselves? Is it really possible to do it on your own?

If you are doing everything on your own to run your business, you are no doubt leaving money on the table. I’ve never met a business owner who had all the skills required to successfully run a business. Sure maybe you are getting by, but you’re not playing to your strengths, and that’s where real growth comes from.

You say you’re not a solopreneur because you have employees that work for you? If you draw on their strengths and allow them to do their jobs without jumping in and micromanaging them, then you’re right. Kudos to you!

But if you are constantly stepping in and telling them how to do their job your way, even though their way works (or may even be better), then you are still operating solo my friend.

I’ve ripped off the solopreneur badge, and I’m actively building collaborations with other business owners. Join me. Soaring collectively is superior to flying solo.

Interested in learning more about playing to your strengths and building collaborative relationships to make real money in your business? Check out my new book, Rocka Million, A Manifesto for the Gutsy Micropreneur. Available on Amazon in paperback or ebook. It would make a great holiday gift too ☺.

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